CONTENT LOCALISATION
Healthcare content adapted for every market, not simply translated.
Iguazu helps pharmaceutical and healthcare teams adapt global content for local languages, audiences, regulations, formats and digital platforms while protecting meaning, design and functionality.
Why Iguazu?
- Pharma and healthcare specialists
- EMEA and global market experience
- Omnichannel service, including Veeva & eLearning
- Local voiceovers, dubbing and subtitles
- Controlled local-market versions
Multiple markets, one unified pharmaceutical brand message
Healthcare localisation involves more than translating words. Text length, claims, references, imagery, layouts, interactions, voiceovers and platform requirements may all change between languages and markets.
Iguazu coordinates language adaptation with design, artwork, development and quality assurance so each version remains accurate, usable and suitable for the relevant review process. We can support individual assets or controlled multi-market programmes.
Content localisation for healthcare and pharmaceutical marketing
Effective communication is crucial in healthcare
At Iguazu, we understand the unique challenges of localising medical content to reach diverse global audiences. Our expert team ensures your message resonates with patients and healthcare professionals worldwide.
Our content localisation expertise
Iguazu delivers a comprehensive range of localisation services tailored to the specific needs of healthcare and pharmaceutical companies. From print products to digital assets, websites, eDetails (aka DSA/CLM presentation), or videos, Iguazu can help you achieve your localisation goals.
Website Localisation
Create seamless user experiences across multiple languages and regions.
App Localisation
Adapt your mobile applications to cater to international markets.
CLM Presentation Localisation
Deliver impactful sales presentations in any language.
Video Localisation
Translate, dub or generate subtitles for existing videos to engage audiences globally.
Print Material Localisation
Localise marketing materials, brochures, and patient information.
Artwork & Photography Edits
Update your content by editing imagery for a specific locality or to be culturally appropriate.
Let us handle the complexities, so you can focus on your core business.
With years of experience in the industry, we have identified and mastered the key challenges in medical localisation. Iguazu is here to assist your local teams in adapting global marketing strategies to fit their specific markets while ensuring alignment with the global branding and goals.
Localising medical content can be a complex process. At Iguazu, we understand the challenges and have the expertise to overcome them.Â
- Regulatory Compliance: Adherence to local laws and standards.
- Accurate Translations: Precise translations of medical terminology.
- Cultural Sensitivity: Respect for cultural nuances and local customs.
- Consistent Branding: Maintenance of brand identity across all languages.
- Efficient Workflow: Streamlined processes for timely delivery.
- Simplify Localisation with Seamless Consistency and Tracking: We bring your localised content under one roof, ensuring seamless consistency and easy performance tracking.
Why Choose Iguazu?​
At Iguazu, our talented team of Project Managers, Proofreaders, Designers, and Developers are passionate about transforming your vision into reality through global localisation. With a perfect blend of creativity and expertise, we ensure your project shines in every language.
Our cutting-edge AI initiatives simplify the localisation journey, making it both cost-effective and high-quality. Whether you partner with your chosen translation agency or prefer internal translations, we are here to empower your success.
Let us help you simplify, standardise, and succeed!
Veeva Email’s Best-Kept Secrets: 5 Gems for Pharma Success
Lost in Translation? The Top 10 Challenges of Medical Localisation
What our clients have to say:
"I have found all the people I have interacted with to be highly professional, friendly, knowledgeable, and supportive of the goals we are trying to achieve."
Frequently asked questions (FAQs) about content localisation
Localisation adapts content for a specific market, language, audience, platform and approval environment. It may involve translation, claims, references, terminology, imagery, layout, functionality, metadata and disclaimers.
We can support websites, applications, eDetails and CLM presentations, approved emails, eLearning, video, audio, animation, PDFs and other campaign materials, subject to the project requirements.
Yes. We can adapt content, design and functionality while preserving the relevant Veeva structure, packaging and technical requirements. We can also support testing and approval-ready handover.
A controlled master, terminology list, content matrix, market tracker and clear version process help teams manage approved global elements and required local changes. Comparison and QA checks then identify unexpected differences.
Translation focuses on converting language. Localisation also considers meaning, cultural context, local requirements, layout, imagery, user journeys, search behaviour and technical functionality.
Yes. It may assist with first drafts, transcripts, comparisons and consistency checks. Human language expertise, local-market review and regulatory approval remain essential, particularly for medical or promotional content.
Ready to Take Your Message Global?
Contact us today to discuss your content localisation needs and explore how Iguazu can help you achieve your global marketing goals.
Omnichannel campaign marketing serivces offered by Iguazu
Bespoke applications​
We align with your specific business needs and goals to design and build any bespoke application from start to finish.
Approved emails
Send personalised, approved content for increased engagement with customers.
eDetail presentations
As interactive detailing experts, we help improve customer engagement with every tap.