HEALTHCARE WEBSITE SERVICES
Healthcare websites that work for users and reviewers
Iguazu combines strategy, content, UX, design, development, SEO and ongoing support to create websites for HCPs, patients, brands and internal healthcare audiences.
Why Iguazu?
- Healthcare website specialists
- AI-search expertise
- eLearning platforms
- Product hubs
- Bespoke and CMS websites
Specialist pharmaceutical and healthcare websites
A healthcare website has to work for the people using it and the teams responsible for it. HCPs and patients need clear, relevant information, while your internal teams need a website that can be reviewed, updated and managed without unnecessary difficulty. It must also work across devices and be discoverable through search and AI.
Iguazu brings website strategy and content planning together from the outset. UX and visual design turn that thinking into an intuitive experience, while development, SEO and ongoing support ensure the website continues to meet your needs beyond launch.
Design and development of websites
Iguazu crafts websites specifically designed for the pharmaceutical and healthcare industry – from HCP-focused product portals, patient resources, to interactive eLearning hubs.
Our design team prioritises usability, accessibility, and designing a strong brand identity that resonates with your audience and stands out in the healthcare space. While our developers build on various platforms, from bespoke builds to AWS or WordPress, for optimal performance and scalability.
We understand the legal requirements of the healthcare industry for website content and placement, helping you to deliver a site that is compliant, informative, and adheres to regulatory guidelines.
Looking to revamp your existing website or create something new – get in touch to see how we can help.
SEO & GEO for healthcare
Boost digital growth with specialised SEO and GEO to ensure visibility within traditional and AI-search engines.
AI avatars and integrations
CMS platforms
eLearning platforms
eLearning platforms
User experience (UX)
User experience (UX)
Bespoke portals
Website maintenance & management
How We Grew Our AI Traffic by 405%: What Pharma Managers Need to Know About GEO
How to build a Perfect Pharma Hub: Myth We Chase or Reality We Build?
What our clients have to say:
"I wanted to thank the entire Iguazu team for all the work they've completed on our website, particularly recently with the many urgent changes, this is nothing short of fantastic – thank you so much!"
– Iguazu client
Frequently asked questions (FAQs) about healthcare websites
We build HCP portals, patient information sites, brand websites, campaign hubs, disease-awareness sites, internal portals, eLearning platforms and other healthcare digital experiences.
Yes. We can work with WordPress, bespoke development, AWS-hosted solutions and other agreed platforms. The recommendation depends on editing, governance, security, integrations, scalability and maintenance.
We make claims, references, content hierarchy, journeys and interactions visible early through structured copy, wireframes and design. Formal approval remains with the client’s authorised review team.
Yes. It can act as the central destination for approved email, eDetails, video, paid media, search, events and other platforms. Iguazu can also scope appropriate integrations, governed assistants or AI avatars where they add useful functionality.
Yes. We can support maintenance, content updates, landing pages, accessibility, analytics, SEO/AEO/GEO, platform upgrades and further development after assessing the current site.
Yes. We can work with existing guidelines, approved content, technical policies and review processes. Exact security and compliance responsibilities are agreed during scoping with the relevant client stakeholders.
When it comes to web services, partner with experts who understand the pharmaceutical industry
Iguazu designs & develops websites that educate HCPs, empower patients and promote brand visibility.
A website often functions as a component of a broader omnichannel campaign
Bespoke applications
We align with your specific business needs and goals to design and build any bespoke application from start to finish.
Approved emails
Send personalised, approved content for increased engagement with customers.
eDetail presentations
As interactive detailing experts, we help improve customer engagement with every tap.